Cinematic premium product launch event with dramatic stage lighting and a single illuminated product

Business Projects

Launch Your Product to the World

A great product deserves a launch that does it justice. We help you design the experience, source the right partners and manage the complete delivery — from the first concept to the moment the covers come off.

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How CommissionIt Helps

Define the Experience

We help you translate your product story, target audience and brand into a compelling launch concept and experience design.

Source the Right Partners

We identify and compare event production companies, venue specialists, AV suppliers, PR agencies and experiential designers.

Manage the Budget

We provide transparent cost options and compare suppliers so every pound of your launch budget is spent wisely.

Deliver the Moment

We manage the complete production — logistics, rehearsals, on-site delivery and the post-event debrief.

Typical Projects

Press & Media Launch Events

Design and deliver an intimate or large-scale media launch that generates coverage and drives awareness at launch.

Consumer Reveal Experiences

Create an immersive reveal experience for consumers — pop-up spaces, experiential activations and sampling environments.

Retailer & Trade Launch

Deliver a compelling presentation to retail buyers, distributors or trade partners that drives ranging and listing decisions.

Live Streaming & Hybrid Launches

Design a launch that works as powerfully for a global virtual audience as it does for those in the room.

Product Photography & Film

Commission premium product photography and launch film content as part of an integrated launch production.

Roadshow & Multi-City Launch

Plan and execute a product roadshow across multiple cities — consistent quality, locally relevant execution.

Our Process

1

Brief

Define the product story, target audience, key messages, budget and launch date.

2

Concept

Develop launch experience concepts — venue options, staging, theming and the hero reveal moment.

3

Source

Identify and compare production companies, AV specialists, venues and supporting suppliers.

4

Produce

Manage the full production — build, rehearsals, content, logistics and supplier coordination.

5

Launch

Deliver the event with on-site management, and capture post-event learnings for next time.

Inspiration Gallery

Cinematic premium product launch event
Luxury product on illuminated launch plinth
Event concept visualisation
Managing a product launch production
A successful product launch

Frequently Asked Questions

How much does a product launch event cost?

A small press event for 50 guests might cost £15,000–£30,000. A major consumer or trade launch for 500+ can cost £100,000–£500,000+. We help you define the right scale for your product and ambitions.

How far in advance should we plan a launch?

For a significant launch we recommend starting 4–6 months out. This allows time for venue securing, creative development, production planning and content creation without compromising quality.

Can you manage the PR and media outreach too?

We can connect you with PR agencies and media partners as part of the wider launch plan. We manage the production and logistics side; for pure PR strategy we work alongside your communications team or agency.

What if the launch date is fixed and immovable?

Fixed dates focus the mind and the supplier pool. We build backwards from your date to create a delivery schedule with clear milestones, and we flag risks early so you always have options.

Do you handle international product launches?

Yes. We have experience managing launches across Europe and can source trusted local production partners in most major markets while maintaining consistent quality standards.

Ready to Plan Your Launch?

Tell us about your product, your audience and your launch ambitions. We will help you create the moment it deserves.

Start Your Project